Korean online shopping site opens virtual shopping mall
2009/03/06 15:19The Korean e-commerce site CJ Mall has started a new virtual shopping mall using technology 3B International Limited’s 3B virtual worlds software:
CJ Mall’s 3D shopping zone currently sells high-end cosmetics but more goods such as clothes and digital gadgets are going to be added.
“Online shopping is convenient but most customers say online shopping lacks the fun of offline shopping because customers can’t share opinions about products with friends. All they can do is click,” said Shin Young-jin, an official of CJ Mall.
Christian Science Monitor: High-tech dressing rooms become virtual reality (April 20, 2007)
IT문화원: CJ 3D 숍의 사용자 화면과 의미 (Korean)
It will be interesting to see how long this experiment lasts, but I suspect that it won’t be very popular. The article also mentions Elord, FUBU and Adidas are also using avatar systems allow customers to try on clothes at their retail stores.
And Korea.net has an article about a previous virtual fashion store at the Shinsegae department store from the same Konkuk University team that developed the FUBU system:
The shop, operated by Shinsegae Department Store, will be the first of its kind in the world, and aims to use the country's extensive ubiquitous information technology (IT) infrastructure to help consumers pick clothes without actually coming to stores to try them on.
The i-Fashion Clothing Technical Center at Konkuk University and clothing manufacturer FnC Kolon Corporation built the system with support of the Ministry of Commerce, Industry and Energy.
Chosun Ilbo: Shinsegae Tries Out Virtual Reality Clothing Shop (August 24, 2007)
Korea IT Times: Online Malls Drawing In The Big Crowds (November 5, 2007)
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