The Korea Times looks at a new trend in Korea for authors to release stories on the Internet as a marketing tool to sell their printed books:

Veteran novelist Park Bum-shin posted his latest novel ``Cholatse'' on Naver, the nation's top portal, last year. Later, Hwang Suk-young put his new serial novel ``Gaebapbaragibyeol,'' which means Venus in Korean, on the same portal.

The two predecessors scored a big success in the off-line industry. According to Prunsoop Publishing, more than 30,000 copies of ``Cholatse'' have been sold. The publisher said that it is quite encouraging given the current climate in the publishing industry that is hard to sell just 10,000 copies of a local novel.

Jung I-Hyun's booklog (Korean) on the Kyobo Bookstore website.